Frequently Asked Questions: Peek & ZOZI Partnership


We wanted to answer some frequently asked questions we’ve heard regarding the Peek and ZOZI partnership.

Who is Peek?

Peek and ZOZI both provide online booking and business management software to tour and activity operators. Please see the descriptions below:

About Peek:

Peek makes the world's tours & activities easily bookable -- anytime, anywhere. Its industry-leading technology empowers operators to better manage and grow their businesses while Peek's trusted marketplace and award-winning mobile app connect people with everyday adventures that create lasting memories. CNBC labeled Peek the “OpenTable for activities” and the New York Times called “a site you want to visit again and again.”

Peek was named one of the world’s top-10 most innovative companies in travel by Fast Company and it won the People’s Choice Award at the Phocuswright Travel Innovation Summit. The company is backed by $18M from technology heavyweights, including Eric Schmidt (Google), Jack Dorsey (Twitter, Square), David Bonderman (TPG), Carl Sparks (Travelocity), and Pete Flint (Trulia). The 75-person team brings together expertise from the likes of Trulia, eBay, LivingSocial, Uber, Eventbrite and Symantec. This partnership allows the solidification of the #1 position in the rapidly growing tours and activities industry.

About ZOZI:  

ZOZI powers the world's experiences. For activity businesses, ZOZI Advance® is the online reservation, payment and customer management software used by thousands of businesses.  For people who crave new experiences, helps them discover and book thousands of things to do. ZOZI is headquartered in San Francisco. Get Out There™ at and


What is the partnership?

Peek and ZOZI are partnering to create the largest and most powerful platform for tours & activities in the world. Peek and ZOZI power thousands of businesses across the U.S. with software that helps tour operators to grow bookings, save time and money, and help them provide the best experience for their customers.

Over the coming months, all merchants will be transitioned to fully leverage the Peek Pro platform, and many of the ZOZI team members will be joining Peek.

I’m a ZOZI Advance operator, what does this mean for me?

ZOZI and Peek went through a thoughtful analysis of which platform would be best suited to deliver value to their partners long term. The decision was made to use the Peek Pro technology for all operators moving forward. Although Peek Pro and ZOZI Advance do not have the exact same features, Peek Pro will provide you with many benefits and enhancements immediately, including:

  • Increasing your bookings by 23% or more by capturing more reservations during the booking process. Escape Room Brunswick has already seen a 30% sales increase this year from recapturing stalled, abandoned bookings and a more streamlined process!
  • Reduce check in time by 75% by automating your onboarding process from guest check in to waivers to guide scheduling.
  • Expanded support including chat, weekends, and East Coast hours: Mon.-Fri. 5am-9pm PST, and Sat.-Sun. 8am-5pm PST
  • And more! Check out more of the benefits and enhancements here

Your success is really important to us. The ZOZI and Peek teams will reach out to you shortly to walk you through next steps. In the meantime, if you have additional questions please reach out to us.

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